Blog

THE BLOG

My thoughts on things.

Especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge.

What to Do When Social Media Isn’t Filling Your Practice Jun 09, 2025

Why 2025 is the year I'm leaning into AI Dec 19, 2024

February Social Media Ideas for Functional Medicine Jan 18, 2024

November Social Media Ideas for Functional Medicine Oct 19, 2023

October Social Media Ideas for Functional Medicine Sep 15, 2023

September Social Media Ideas for Functional Medicine Aug 24, 2023

4 Marketing Tasks to Propel You into 2022 Dec 20, 2021

5 Better Uses of Your Time than Social Posting Jun 23, 2021

Copywriting vs. Content Marketing: Which Do You Need? Jan 13, 2021

Content Marketing for Naturopathic & Functional Medicine Dec 29, 2020

2 Best Digital Tools for Everything: Part 3 (Social Media) Jan 12, 2019

Social and Health Holidays Calendar Dec 09, 2018

1 2

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the wellness community.