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My thoughts on things—especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
I’m a business owner and a mom. Every moment of every day, it seems there is somebody or something that needs my urgent attention. If you’re one of my readers, you might also be a doctor, with an ento...
(This post is part of a series. View the series intro here)
Showing up in a person’s inbox is about as personal as it gets (aside from actually meeting face-to-face). Sending emails on a regular basi...
(This post is part of a series. View the series intro here)
Every entrepreneur needs to produce content at some point in the game. Whether it is on a blog, in social media posts, or in daily emails…....
(This post is part of a series. View the series intro here)
If you are a business owner or entrepreneur, most people expect you to have a professional presence on social media. You need to respond to...
(This post is part of a series. View the series intro here)
I have always been a planner. I adore my paper planner. There’s nothing better than being able to visualize the upcoming month on a sheet o...
As clinicians become more advanced in their practices and business owners become more successful in their companies, the responsibilities intensify. Whereas catching up on emails once only took 10 min...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.