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My thoughts on things—especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge

What Makes a Wellness Webinar Work Jan 10, 2023

You see other health and wellness professionals running webinars. You show up to the occasional webinar. Maybe you’ve even bought something because of a webinar.

But have you thought about all the po...

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How I customized my opt-in form in Kajabi Jan 05, 2022

When you're mentally blocked by the tech...

Do you ever get so mentally blocked on something that you just push it to the back burner again and again and again? Then you finally decide to take it on,...

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4 Marketing Tasks to Propel You into 2022 Dec 20, 2021

Wouldn’t it feel great to go into the final weeks of 2021 and look ahead to 2022 with the confidence of knowing you have the foundations of your online marketing solidly in place? It would mean that…

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How to Use Your Bio to Attract Patients Aug 14, 2021

Looking to freshen up the professional bio on your website or directory listing? Include as many of these 7 parts to attract your ideal patients and get more bookings from your bio!

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Get a prof...

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My 148 Word Manifesto Aug 04, 2021

I know that naturopathic medicine works. I know that the world would be a better place if more people took a proactive instead of a reactive approach to their health. The problem is that most people d...

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5 Better Uses of Your Time than Social Posting Jun 23, 2021

Nurture Content is Essential

Consistently sharing helpful and informative content on social media, blogs, and emails is an essential part of marketing. The problem is that it pays off only over time—...

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ABOUT

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.

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@sarahcook.wellnesswriter