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Welcome to my thoughts on content trends and copywriting tips for health & wellness entrepreneurs!

2 Best Digital Tools for Everything: Part 4 (Email)

(This post is part of a series. View the series intro here)

Showing up in a person’s inbox is about as personal as it gets (aside from actually meeting face-to-face). Sending emails on a...

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2 Best Digital Tools for Everything: Part 2 (Writing)

(This post is part of a series. View the series intro here)

Every entrepreneur needs to produce content at some point in the game. Whether it is on a blog, in social media posts, or in daily...

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2 Best Digital Tools for Everything: Part 3 (Social Media)

(This post is part of a series. View the series intro here)

If you are a business owner or entrepreneur, most people expect you to have a professional presence on social media. You need to respond...

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2 Best Digital Tools for Everything: Part 1 (Productivity)

(This post is part of a series. View the series intro here)

I have always been a planner. I adore my paper planner. There’s nothing better than being able to visualize the upcoming month on a...

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2 Best Digital Tools for Everything: Series Intro

As clinicians become more advanced in their practices and business owners become more successful in their companies, the responsibilities intensify. Whereas catching up on emails once only took 10...

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Best of 2018

December 14, 2018

I launched the ND Pen website exactly one year ago. My vision was for it to be a resource for naturopathic doctors and other integrative practitioners who want to grow their...

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Social and Health Holidays Calendar

 Do you ever stare at your Facebook or Instagram feed wondering, "what on earth should I post today?"

We got you!

If you ever feel stuck on social media, grab this handy list of health...

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Holiday Content Ideas

 You want to connect with your current and past patients throughout the holiday season, but what will you talk about?

People are busy with the hustle and the bustle, and you're busy too.

...

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3 Ways to Thank Your Patients

It feels fantastic to be thanked.

I volunteered to help the second graders build a city as a math project the other day. We had fun cutting buildings out of construction paper, measuring their...

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You Do All the Things

As I drove home from the Colorado Association of Naturopathic Doctors (CoAND) Conference on Saturday night, I reflected on all I had learned. But my biggest takeaway surprised me. It wasn’t...

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The Mistake that Could Sabotage Your Blog Series

I recently posted Time Hacks for Consistent Content Creation. One of those hacks was to write a blog series. I absolutely LOVE this hack because it seriously saves a ton of time. Series are a...

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The 3 Keys to Successful Batching

If you have read my Time Hacks for Consistent Content Creation, you know that I am a huge fan of batching content. Batching content means setting aside a block of time to create a quantity of...

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ABOUT

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.

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@sarahcook.wellnesswriter