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My thoughts on thingsā€”especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge

Can You Grow Your Email List Without a Freebie? May 03, 2021

 

Do you need a freebie?

Whether you call it a lead magnet or a freebie, giving away a valuable piece of content is a popular way to grow an email list.

A lead magnet could be a downloadable...

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Spring Cleanse: Detox Your Digital Presence Apr 07, 2021

If you've been cleaning out your closets or garage—or doing a seasonal cleanse for your body–I have one more idea for you.

How about detoxing your digital presence?

I know you might be...

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A Review of Business Made Simple University (BMSU) Mar 18, 2021

Most professionals I know are overwhelmed by managing, marketing, and growing their businesses. In the health and wellness space, I encounter doctors and healers who are absolutely amazing at...

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The 3 Business Books You Need for 2021 Mar 03, 2021

When my husband asked Alexa the other night to recommend a book he might enjoy, she told him to read Girl, Stop Apologizing. That gave us all a good laugh—especially my 12-year old son.

I...

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Email Marketing by the Numbers Feb 11, 2021

Email marketing means promoting your products and services through email. But it is SO. MUCH. MORE than that! Email is a direct line of communication with your potential clients. It’s a way...

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ABOUT

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.

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@sarahcook.wellnesswriter