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My thoughts on things—especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge

Best of 2018 Dec 13, 2018

December 14, 2018

I launched the ND Pen website exactly one year ago. My vision was for it to be a resource for naturopathic doctors and other integrative practitioners who want to grow their busines...

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Social and Health Holidays Calendar Dec 09, 2018

 Do you ever stare at your Facebook or Instagram feed wondering, "what on earth should I post today?"

We got you!

If you ever feel stuck on social media, grab this handy list of health observances a...

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Holiday Content Ideas Dec 02, 2018

 You want to connect with your current and past patients throughout the holiday season, but what will you talk about?

People are busy with the hustle and the bustle, and you're busy too.

That's why ...

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3 Ways to Thank Your Patients Nov 13, 2018

It feels fantastic to be thanked.

I volunteered to help the second graders build a city as a math project the other day. We had fun cutting buildings out of construction paper, measuring their sizes,...

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You Do All the Things Nov 11, 2018

As I drove home from the Colorado Association of Naturopathic Doctors (CoAND) Conference on Saturday night, I reflected on all I had learned. But my biggest takeaway surprised me. It wasn’t the latest...

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The Mistake that Could Sabotage Your Blog Series Oct 31, 2018

I recently posted Time Hacks for Consistent Content Creation. One of those hacks was to write a blog series. I absolutely LOVE this hack because it seriously saves a ton of time. Series are a perfect ...

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ABOUT

Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.

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