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My thoughts on thingsā€”especially copywriting, content creation, and leveraging the latest tools & tech without losing your creative and intuitive edge
Posts in Google* are the newest SEO hack for your medical practice. If you ever want to market a special promotion, enroll patients in a program, or attract sign-ups for a lecture, posts in Google...
The benefits of maintaining a medical blog for your practice are undeniable. A blog gives you the opportunity to share your unique approach to medicine and establish yourself as an expert in your...
Update September 2022: This article gives a broad overview to help you understand SEO. It does not touch on Local SEO, which can be powerful for practices with a physical location. I highly...
Do doctors and medical practices have a place on social media? According to a ZocDoc survey, 53% of physicians in the United States have a professional Facebook page for their medical practice.
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If you are creating content to promote your naturopathic medical practice, you need to read this article.
Content creation is pointless unless it is part of a deliberate and strategic plan.
Content...
ABOUT
Sarah Cook is a Copywriter, StoryBrand Guide, and former Naturopathic Doctor with 10+ years of experience writing for the naturopathic and functional medicine community.
